Director of the "Tourism and Commercial Marketing" Corporation: Kazem: A global demand for the "Retirement in Dubai" program

Issam Kazim, Executive Director of the Dubai Corporation for Tourism and Commerce Marketing, confirmed that Dubai continues to launch various initiatives through which it enhances its competitive position on the international scene, as well as consolidates its attractiveness as a destination capable of providing many experiences and options for visitors, as well as consolidating its position as a center for innovation and an incubator for creativity, and a multiple destination. Cultures are characterized by security and safety, and enjoy a world-class infrastructure, to achieve the vision of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, may God protect him, to strengthen Dubai's position as a preferred global destination for life, work and visit.

Kazim pointed out that the Department of Economy and Tourism in Dubai launched several initiatives in this regard, including the "Retirement in Dubai" program, to receive retirees, and provide them with all the comforts to live a distinguished life in a city with a modern lifestyle, noting that the program witnessed a turnout from a wide segment. From this category of many countries of the world. As for the remote work programme, which extends over a period of one year, it provides the opportunity to live, work and enjoy the most wonderful times in the emirate.

International ingredients

In a press statement on the occasion of the launch of the activities of the Arabian Travel Market 2022 today, Kazem stressed that the new facilities recently issued for obtaining tourist visas will contribute to increasing the number of international visitors from all over the world to the UAE in general and Dubai in particular, especially as it has a developed infrastructure, and enjoys With world-class tourism potentials and airports linking the city to various international destinations. Pointing out that these decisions enhance Dubai's competitive position on the international scene and increase its attractiveness as a destination capable of providing many experiences and options for visitors, as well as supporting the Dubai Department of Economy and Tourism's strategy to attract more international visitors and provide them with the best experiences to motivate them to repeat the visit. This will reflect positively on various economic sectors and increase the tourism sector's contribution to the GDP.

sustainable growth

The Executive Director of the Dubai Corporation for Tourism and Commerce Marketing stressed that the growth and outstanding performance achieved by the tourism sector in Dubai during the past year confirm the successful strategy that was implemented, in addition to the precautionary measures and preventive measures that were initially applied to confront and manage the pandemic in all sectors, including trade and tourism. Noting that Dubai attracted 7.28 million international visitors last year, an increase of 32% compared to the same period in 2020, which confirms the importance of the effective role it plays in the recovery of the global tourism sector, and also proves that it is taking steady steps to achieve sustainable growth, in As part of its relentless pursuit to become the world's favorite destination for life, work and visit, he explained that Dubai, in light of the expansion it is witnessing and its efforts to receive more visitors, as well as its vision to be the world's favorite destination for life, work and visit, is undoubtedly keen on motivating investors to establish various projects and from Including hotel establishments of all categories, as well as other tourism projects.

He pointed out that according to the latest statistics on the number of hotel establishments in Dubai until February 2022, it reached 763 establishments providing 139069 hotel rooms. The results confirm the increase in the number of rooms booked during the first two months of this year to 6.30 million rooms, compared to 4.81 million rooms for the same period in 2021, and revenues from rooms amounted to 483 dirhams, compared to 254 dirhams for the same period in 2021. There is no doubt that organizing an exhibition Expo 2020 Dubai, over a period of six months, starting from October to March 2022, contributed significantly to increasing the demand for accommodation in hotel facilities, in addition to other options that provide visitors with exceptional experiences.

New facilities

On the most prominent hotel projects that are expected to open soon, Kazim said: "In light of the renaissance that Dubai is witnessing, and the increase in the number of international visitors to it, and the incentives it provides to encourage investors to set up their tourism projects, we are witnessing the entry of new facilities to the market every year," noting that it is The Royal Atlantis Residences, the architectural icon on the crescent of The Palm alongside the famous Atlantis resort, is scheduled to open during the fourth quarter of 2022. When fully completed, the Royal Atlantis Residences will provide 231 apartments and 795 luxurious guest rooms and suites on more than 10 hectares of land. Inside the resort.

W Dubai Mina Seyahi will also join the list of five-star hotels in Dubai, and is scheduled to open during the third quarter of 2022, and will consist of 318 rooms and suites. It features a striking design and extensive sea views from private balconies. The Radisson Hotel Group also revealed the opening of the Radisson Dubai Palm Jumeirah Hotel & Resort in the second quarter of 2022, comprising 389 rooms and 5 food and beverage outlets.

The first Marriott resort is also scheduled to open on the famous Palm Jumeirah in the summer of 2022, and "Marriott The Palm Resort" will include 608 guest rooms, eight restaurants and multi-use lounges, in addition to a world-class spa and fitness facilities for children. The hotel is just steps away from the recently opened West Beach Park.

The Hilton Dubai Palm Jumeirah Hotel & Resort will open in September 2022, offering a new style of luxury in West Beach. Lana, a subsidiary of the Dorches Tree Group, will open in the fourth quarter of 2022 in the Burj Khalifa area in Dubai, and the hotel is located in a 30-storey tower. It will have 156 rooms and 69 suites.

diversification strategy

The Department of Economy and Tourism in Dubai follows the strategy of diversifying markets, according to Kazim, who indicates that the department constantly monitors the main and promising markets to see the extent of their openness and the progress they are making in easing their travel restrictions, in order to strive to attract more international visitors from them. Different from the target audience, as well as dealing with celebrities and influencers to introduce more about the tourism potentials that Dubai abounds in. In addition to holding festivals and exciting events throughout the year, as well as global business events, as well as establishing more partnerships with the most prominent companies and authorities in the travel and tourism sector. In addition to benefiting from the legacy left by Expo 2020 Dubai.

Kazim noted that Dubai succeeded, by following the highest standards of health and safety, and with the support and cooperation of partners, in enhancing the confidence of residents and visitors in the city as one of the safest cities in the world, and the consequent provision of economic incentives and exemptions that contributed to alleviating the financial burdens on investors as well as hotel establishments. .

summer events

On what Dubai will offer to the world during the summer season, Kazim said: "Dubai launches a group of events and activities during the summer period, and it must be noted that the celebrations of "Eid in Dubai", including concerts and events that add happiness to Eid al-Fitr. Also, the ninth edition of the Dubai Food Festival will start on May 2 and will continue until May 15, providing food lovers with a range of wonderful events and shows that enhance Dubai’s position as the capital of culinary arts in the region.” He added: "We are also on a date this year with the celebration of the silver jubilee of "Dubai Summer Surprises 2022", which has always contributed to strengthening Dubai's position as one of the most important and prominent tourist destinations in the world throughout the year, even during the summer, which is in line with the vision of His Highness. Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, may God protect him, to make Dubai the best city in the world to live, work and visit. This event is characterized by promotions, mega discounts, outstanding prizes, and unique entertainment events.”

wide relationships

Regarding the participation of "Dubai Economy and Tourism" in the Arabian Travel Market exhibition, Kazim said that the event is one of the most important international exhibitions in the global travel and tourism sector, because it is considered one of the important tools that help the sector's growth and recovery. It also helps exhibitors gain a competitive advantage by boosting sales, communicating with key decision makers, building a wide network of relationships, as well as collecting information on the latest technologies and innovations, and promoting brands. He added: Our participation comes to communicate with our partners from different countries of the world, as well as to review the tourism potentials that Dubai enjoys, in addition to the possibility of forming partnerships with the most prominent international bodies that would contribute to the advancement of the tourism, travel and hospitality sectors as well as those associated with them. As well as promoting festivals and events hosted by Dubai during the coming period.

UAE achievements

Expo 2020 Dubai provided an opportunity to introduce the world to the achievements of the UAE in general and Dubai in particular, according to Kazem, who pointed out that the event also contributed, over the course of six months, to the advancement of the tourism sector in Dubai, as its effects were manifested in the prosperity of a number of sectors such as hospitality and retail. And real estate development, construction, aviation, transportation, and others, which have enhanced the status and strength of the emirate’s tourism sector. Expo 2020 Dubai also contributed to the consolidation of Dubai's position on the world map as one important tourism and investment destination.

Tourist pillars

Kazim explained that cruise tourism is one of the most important pillars of the tourism and travel sector in Dubai, as the emirate's position as a major destination for cruise ships has been established during the past ten years, while Dubai today is a major gateway and an ideal starting point for tourists wishing to explore the Arabian Gulf region. Dubai recently opened the season of cruise tourism, taking advantage of the addition of a number of the latest ports to the list of international ports, including “Dubai Harbor.” He pointed out that the Department of Economy and Tourism is keen on close cooperation with various partners and local and international stakeholders to provide advanced infrastructure and distinguished facilities. In an effort to make Dubai a major docking station for international cruise ships in the region, and a major gateway for cruises in the Gulf region.