Facebook imposes new restrictions on Instagram

Facebook imposes new restrictions on Instagram, Facebook has asked its photo and video sharing service, Instagram, to nearly double the number of ads shown to users to boost revenue, according to a report from The Information.

According to the report, Instagram has already started conducting tests that will be seen

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Through which some users have successive ads within the Stories feature.

While a Facebook spokesperson said: The test aims to provide users with a smoother experience, and it appears that Facebook asked Instagram to significantly increase the number of ads on the platform at the end of last year.

While many reports indicate That the practices of displaying more ads Already underway, the platform is witnessing a recent and significant increase in the amount of ads displayed.

A Facebook spokesperson said earlier this month: "We're always improving the ad experience, serving ads changes based on how people use Instagram, and we're keeping a close eye on people's feelings about ads and the business as a whole."

To help deliver more ads to users, Instagram has moved to previously ad-free sections of its platform, such as the Explore tab, where many users spend a significant amount of time.

The Explore tab also began showing ads in June to all users, and an investigation by Marketing Land indicates that one in every four posts on the platform has an ad.

Information indicates that Facebook has become concerned about the rise in the popularity of Instagram, which threatens the decline in the popularity of the largest social network in the world.

This could create major problems for Facebook, given that Instagram is still generating less revenue, and it appears that doubling the number of ads shown is designed to bring Instagram's revenue closer to Facebook's.

Tensions between the two companies have also continued to rise since Instagram executives reportedly left the company abruptly last year.

According to the information, Facebook has increased pressure on the photo-sharing platform in order to redirect users to the platform as compensation to help develop the service.

For users, pressing Instagram to convert its traffic and traffic into revenue could potentially lead to an increasingly ad-laden experience.