Amashumi amane ezigidi zeedirham axabisa i-1422 ivenkile yehaute couture eDubai

 Ibhunga leFashoni yase-Arab lilungisa ngokutsha ubume bentengiso kulo mmandla ngokuphehlelelwa kwevenkile yokuqala yehlabathi esele ilungele ukunxiba i-haute couture kunye ne-catwalk e-City Walk ngenkxaso ye-Meraas kunye ne-Umdasch.

I-Dubai ilungiselela ukuphehlelela ivenkile yokuqala yehlabathi esele ilungele ukunxiba i-haute couture, phakathi kweCity Walk, ngo-Epreli ozayo. Ngaphambili kwimini, i-Arab Fashion Council ibhengeze ukusungulwa kwesakhiwo esitsha "1422" ngokubambisana noMeraas kunye ne-Umdasch The Store Makers, inkampani ehamba phambili ye-Austrian ye-multinational retail company ekomkhulu e-Austria.

Kumxholo wamagqabaza akhe, wathi UJacob Abrian, umseki kunye ne-CEO ye-Arab Fashion Council: "1422" iquka isaci esisisiseko seBhunga leFashoni yase-Arab: IBhunga elinye kumazwe angamashumi amabini anesibini e-Arab. Yiyo loo nto sinebhongo ngokubonisa amandla ommandla ekusekeni imiqondiso emitsha, iimeko kunye neengqikelelo ezikhokelela kwindlela yolwalathiso kwihlabathi. “I-1422” linyathelo elaqaliswa ukusuka eDubai ukugxininisa amathuba orhwebo angazange abonwe ngaphambili esi sixeko sinikezela kubatyali-zimali.

Ukwakha i-1422 kukunika imbeko kubomi bomfazi ongumArabhi, owaziwa kwihlabathi jikelele ngobunewunewu bakhe banamhlanje, ukuqonda okunzulu kunye nokuncoma izinto zobomi obutofotofo, kunye neempawu zakhe ezishwankathela intsingiselo yokwahluka, ukohluka kunye nokulungileyo. incasa. Ibali lesakhiwo libonakaliswa kuyilo lwangaphakathi, oluthatha iindwendwe kuhambo ngeendonga zayo ezintle zobugcisa ukubalisa ibali laseDubai kwaye zibonise iimpawu zayo kwi-facade yayo.

UJacob uhlabela mgama esithi: “I-1422 sisipho sethu kubo bonke abafazi, njengoko singanikeli nje olona khetho lubalaseleyo lwelokhwe yangokuhlwa yodidi oluphezulu, esele ikulungele ukunxiba, uyilo kunye nobugcisa obukhethiweyo, ukongezelela kwizinto ezisetyenziswayo, izithambiso, iziqholo zodidi oluphezulu neziqholo eziphezulu. -izixhobo zobugcisa, kodwa zonwabele iiresiphi ezilungiselelwe wena kwindawo yokutyela.” ISayidat, eyeyokuqala ngqa emhlabeni nayo, ukongezelela kwiincwadi ezikhethiweyo ezinikelwa yiMaison Assoulin Library. Ngoyilo olukhethekileyo kunye nobuchwepheshe obuhlanganisiweyo, le ndawo ibonelela ngeqonga eligqibeleleyo lokusingatha iveki yefashoni epheleleyo ebonisa izinto ezintsha zabayili befashoni abavela kwihlabathi liphela. Iya kuba liqonga elisemthethweni leVeki yeFashoni yaseArabhi, apho abathengi banokuthenga ngokuthe ngqo kwi-catwalk, ngokomgaqo owamkela umbono wokuthenga kwangoko emva komboniso. "

Iprojekthi ye-AED yezigidi ezingama-40 nayo iza kubamba ikomkhulu leBhunga leFashoni yase-Arab, eliza kuvula iingcango zalo kubayili ukuze babaxhase ekuphumezeni iinjongo zabo zoshishino, ukukhawulezisa ukukhula kwabo kunye nokukhulisa uqoqosho loyilo.

Kwelakhe icala, uSally Yacoub, iCEO yamaZiko e "iankile": “Siyazingca ngokubamba le venkile ikhethekileyo kwihlabathi le-haute couture, eqaqambisa ukubaluleka kweCity Walk njengendawo ekhokelela kuluntu lwasekhaya kunye nentengiso yezizwe ngezizwe.”

"1422" icwangciselwe ukuvulwa nge-24 ka-Epreli 2019, ehambelana nokuvulwa kohlelo lwesibhozo lweVeki yeFashoni yaseArabhi.

Ngokuphathelele oku uthi UPatrick Follman, uMphathi Jikelele 'umdash': “Umdasch wonwabile ukuba yinxalenye yale projekthi ibhongo yezizwe ngezizwe, nokusebenzisana ne-Arab Fashion Council kunye neMeraas ukuhlengahlengisa imeko yecandelo lokuthengisa elinobunewunewu kulo mmandla, apho siya kwabelana ngeminyaka yethu engaphezu kwama-30 yamava sibonelela ngeeprojekthi. kuMbindi Mpuma.