Chopard, the official partner of the 71st Cannes Film Festival and the maker of the Palme d'Or

Chopard is a brilliant duo with the Cannes Film Festival, with which it has been an official partnership since 1998. The Palme d'Or, the festival's legendary prize, is made in its workshops by Chopard in addition to all the other prizes that will be presented at the closing ceremony on May 19. . Chopard also decorates the festival stars as they appear on the red carpet at the famous “Stair Climb” ceremony leading to the festival hall, thanks to their radiant masterpieces from the stunning Red Carpet collection. Not to mention Chopard honoring the rising talents of the world of cinema with the TrophéeChopard Award, and organizing annual memorable parties. This year, Chopard will once again dazzle us with the unique brilliance it brings to the festival's atmosphere.

The (Red Carpet) collection shines with the masterpieces of luxury jewelry
Starting in 2007, Caroline Scheufele, Co-President and Creative Director of Chopard, each year creates a fine jewelry collection under the extraordinary challenge of presenting a number of unique jewelry pieces to match the number of years of the Cannes Film Festival edition. The masterpieces of this group emanate from its fertile imagination and from the unparalleled craftsmanship of the various trades and skills gathered under the roof of the Chopard workshops. The new Red Carpet collection for this year includes 71 masterpieces that sings of the magic of femininity and beauty. One small detail from the world of art, architecture, literature or cinema is enough to fill the imagination of gem-lover Caroline Scheufele with a huge number of ingenious and dazzling formations and decorations. Whatever their inspiration, the masterpieces from the Red Carpet collection will add even more glamor and beauty to the festival's beauties.

Men's Evening at Cannes - Wednesday 9 May
As long as there are rules of precedence; These rules will be broken! Chopard will also break the rule of precedence that stipulates that women come first, so that the role of men comes first in the first evening held by the House of Chopard on the sidelines of the festival. Caroline Scheufele will join her brother Karl-Friedrich Scheufele, who work together as Co-President of the Chopard family home, on this occasion to host the elite circle of Gentlemen in attendance at the Festival. Thus, celebrities and prominent social figures who are famous for their elegance will gather for this evening, which is being organized for the fourth year in a row. The recently revealed Chopard Rooftop party will witness several transformations that will recreate the luxurious atmosphere of the original private club in London, adding to it a new feature that is reflected in the party's view of the famous Croisette Beach. The splendor of this atmosphere was complemented by the presence of New York trumpeter Chris Norton and his quartet to play jazz tunes in a live performance during the concert, followed by the presence of American DJ Alexander Richard to revive the atmosphere of this exceptional evening.

Chopard hosts Secret Chopard Night – Friday 11 May
The Swiss house of watchmaking and jewelry, Chopard, is known for providing exciting and unforgettable experiences to its customers and friends. The Maison will be holding its big evening, which it used to hold during the Festival de Cannes, with a theme centered on “Secrets”, which will take place in a secret location with a musical performance by an undercover artist and a mysterious evening dress. Guests of this unmissable party within the festival activities should wait until the date of this big night to satisfy their curiosity towards it. All they can know about him in advance is to show up in a black suit and a mask. That's all it takes to spark rumors and assumptions on the Croisette during the first week of the festival, setting the stage for a glorious and exclusive evening.

Happy Hearts Lunch: Caroline Scheufele and Natalia Vodianova announce their collaboration to support the Naked Heart Foundation – Sunday 13 May
It was natural for the House of Chopard, "Woman with a Big Heart", to participate in the activities of the (Naked Heart Foundation) charitable foundation. In this regard, Caroline Scheufele and Natalia Vodianova, on behalf of the House and the Foundation, will announce the launch of a new partnership that will bring them together at a women's lunch. The heart symbol has become known as a distinctive imprint of the Swiss watch and jewelry house Chopard, especially through its unique Happy Hearts collection. With this in mind, Chopard will present a new version of its famous bracelet with a moving diamond, for the first time, with pink mother-of-pearl inlay, in support of the Naked Heart Foundation, which is promoted by Russian actress and model Natalia Vodianova. This institution is concerned with helping families raise their children with special needs. Caroline Scheufele and Natalia Vodianova created this new bracelet, which radiates an aura of symbolism and noble sentiment, with a portion of its sales going to be donated to the charity's activities.

The Trophée Chopard Prize - Monday 14 May
Inspired by the great enthusiasm of film buff Caroline Scheufele, Chopard has long confirmed its passion for cinema. Each year, starting in 2001, under the auspices of the Cannes Film Festival, the Trophée Chopard Prize is presented, which highlights the new generation of emerging talents in the field of cinema. Indeed, this award has proven its ability to predict future talents by honoring a young actor and actress who is showing signs of stardom on the silver screen. Host of this year's Trophée Chopard Awards will be actress Diane Kruger; The winner of the Best Actress award at last year's Cannes Film Festival, and the same Trophée Chopard winner in 2003. At a ceremony hosted by Thierry Fermo, Executive Director of the Cannes Film Festival, at the Martinez Hotel, actress Diane Kruger will personally award this valuable award. The winners selected by the Jury for the Trophée Chopard Prize. The jury includes: Caroline Scheufele and Steve Gidus, Editor-in-Chief of Variety, as well as many previous winners of this award, and the hosts and hosts of this event in previous years. After the party's activities, Caroline Scheufele will go with her guests to spend an evening in the Chopard Suite at the Martinez Hotel, where a "Chopard Rooftop" will be held, with French actress and singer Camelia Jordana. The number of guests for this evening is about 200 people, including a number of friends of the House of Chopard, to enjoy together an all-night evening in the atmosphere of one of the most famous evenings in the French city of Cannes.

Festival Closing Ceremony: Presentation of the Palme d'Or and other prizes crafted by Chopard
The Palme d'Or catches the imagination of all film directors, and is presented to honor the best films on the official shortlist at the closing ceremony of the Cannes Film Festival. Reimagined by Caroline Scheufele in 1998, this prestigious award has since become a shining symbol of the ongoing love story that unites the jeweler's house and the world's most famous and glamorous film festival. Earlier this year, the presentation of the Palme d'Or will be accompanied by two mini Palmes to honor the “best performance” by an actor and actress. Noting that Chopard presents all the awards that are distributed at the closing ceremony of the Cannes Film Festival, including: the Grand Prix, the Best Director Award, the Best Screenplay Award, the Jury Prize, in addition to the Palme d'Or for the short film. All these official awards created by the Chopard workshops evoke intense emotion, and testify to the Maison's commitment to sustainable luxury thanks to their manufacture in ethical gold certified by mining certification.