Tiffany & Co. Launches Tiffany Love Bugs
New collection of Tiffany & Co. jewelry
revealed Tiffany & Co. today announced its iconic and reinvented Return to Tiffany® Love Bugs collection. The collection revises the design elements of the original Return to Tiffany® collection, with bright and vibrant touches of color and motif that lie at the heart of Tiffany's passion for nature. The collection’s jewelry is inspired by an urban garden, with each piece featuring motifs shaped like butterflies, flowers, birds and beetles, paying homage to the Maison’s legacy of celebrating flora and fauna. Simple shapes turned into something modern and unexpected. These new designs speak to the creativity, imagination and practical experimentation that the artisans at Tiffany & Co. have always been known for.
Says Reed Krakoff, Chief Technical Officer, Tiffany & Co “We created withReturn to Tiffany® Love Bugs A new face for a unique collection that begins in a familiar place, but ends in a wider world. This jewelery assortment is characterized by its widest range compared to the collection of Return to Tiffany® The original in terms of its appearance, materials and tendency.”.
The jewelry in the collection is studded with diamonds, in addition to colored stones that include amethyst, blue topaz, yellow and green quartz. The mix of metals ranges from gold (yellow, pink and white) to sterling silver in different silhouettes such as brooches, brooch, necklaces and rings, to show the sensuality of fine jewelry.